Open Day Strategy & Management
We plan, market, and manage dental open days to generate high-quality consultations and real revenue—not just noise.
More than just an event
Open days can be one of the most effective ways for dental practices to generate interest in high-value treatments—when they’re planned and marketed properly.
Most open days fail because they rely on one channel or lack follow-up. At Dental Reach, we provide the structure, clarity, and execution to turn your open day into a revenue-generating campaign.
Our Approach
We treat open days as mini-campaigns, not standalone events. Our joined-up strategy ensures every channel works together.
Existing Patients
Re-engaging patients who already trust the practice. This is your warmest audience and often the source of the highest conversion rates.
Email Marketing
Structured email campaigns designed to drive booked consultations, not just awareness. We write and build the sequences for you.
Organic Social Media
Supporting content across Instagram and Facebook to build trust and visibility leading up to the event.
Paid Social Campaigns
Targeted Meta campaigns focused on attracting the right type of patient for the treatments being promoted—controlled and precise.
What We Manage
This service goes beyond just running ads. I take responsibility for the entire campaign structure to ensure success.
- Defining the treatments to promote
- Shaping the offer and messaging
- Planning email and social timelines
- Managing paid social campaigns
- Advising on booking flow and follow-up
- Reviewing results after the event
Results & Experience
£100,000+
Generated in a single year for one practice from just two open days.
This result wasn't luck. It came from the proper use of existing patients, clear messaging, controlled paid campaigns, and strong diary management.
(Note: Results vary based on practice location, team engagement, and treatment value. We don't make guarantees, but we do use proven frameworks.)
Who this is best suited for
High-Value Focus
Practices wanting to promote treatments like Invisalign, implants, or smile makeovers.
Existing Patient Base
Practices with a database of patients ready to be re-engaged.
Measurable Outcomes
Practices that want clear tracking and ROI transparency.
Proper Planning
Practices willing to plan ahead rather than rush a last-minute event.
How we work together
There are no junior account managers and no hand-offs. Practices work directly with me. I treat this as a collaborative partnership where I provide focused, hands-on support to ensure your team feels confident and prepared.
Book a Strategy Call